Collection: BOUTICON

Clothing as a language. Care as an aesthetic choice.

The Bouticon collection was created to translate the store's identity into form: a vision of essentiality, balanced materials, and visual sensitivity.

Deconstructed shirts, soft trousers, clean knitwear, architectural cuts, and natural fabrics. A neutral palette, comfortable volumes, and minimal yet refined details.

Everything is designed to last, to not distract and to be chosen every day.

For those looking for a refined, essential and layerable wardrobe.